Customer relationship marketing : get to know your customers andwin their loyalty / Merlin Stone...[et al.]
| Main Author: | Stone, Merlin |
|---|---|
| Other Authors: | Machtynger, Liz, Woodcock, Neil |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
London : Kogan Page, 2000 |
| Edition: | 2nd ed. |
| Series: |
Marketing in action series
|
| Subjects: |
Customer relations.
Relationship marketing. |
| Tags: |
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| 020 | |a 0749427000 |c 1084 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HF5415.55 |b S76C87 |
| 100 | 1 | |a Stone, Merlin | |
| 245 | 1 | 0 | |a Customer relationship marketing : get to know your customers andwin their loyalty |b / |c Merlin Stone...[et al.] |
| 250 | |a 2nd ed. | ||
| 260 | |a London : |b Kogan Page, |c 2000 | ||
| 300 | |a xii, 228 p. : |c 24 cm. | ||
| 440 | 0 | |a Marketing in action series | |
| 500 | |a Includes index. | ||
| 650 | 0 | |a Customer relations. | |
| 650 | 0 | |a Relationship marketing. | |
| 700 | 1 | |a Machtynger, Liz | |
| 700 | 1 | |a Woodcock, Neil | |
| 991 | |a MONOGRAPHS |b 7 |c 2018-11-06 22:33:34 |d 2022-12-17 10:07:16 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r enk |s eng |t 2000 |u 2nd ed. |v Customer relationship marketing : get to know your customers andwin their loyalty / | ||