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Record Citations
APA Citation
Stone, M., Machtynger, L., & Woodcock, N. (2000). Customer relationship marketing : get to know your customers andwin their loyalty (2nd ed.). London: Kogan Page.
MLA CitationStone, Merlin, Liz Machtynger, and Neil Woodcock. Customer Relationship Marketing : Get to Know Your Customers Andwin Their Loyalty. 2nd ed. London: Kogan Page, 2000.
Warning: These citations may not always be 100% accurate.