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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk

Main Author: Schiffman, Leon G.
Other Authors: Kanuk, Leslie Lazar
Format: MONOGRAPHS
Language: English
Published: New Jersey : Prentice Hall, 1994
Edition: 5th ed.
Subjects: Consumers.
Motivation research (Marketing)
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050 4 |a HF5415.32  |b S35C65 1994 
100 1 |a Schiffman, Leon G. 
245 1 0 |a Consumer behavior  |b /  |c Leon G. Schiffman, Leslie Lazar Kanuk 
250 |a 5th ed. 
260 |a New Jersey :  |b Prentice Hall,  |c 1994 
300 |a xix, 684 p. :  |b illus. ;  |c 25 cm. 
650 0 |a Consumers. 
650 0 |a Motivation research (Marketing) 
700 1 |a Kanuk, Leslie Lazar 
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