Consumer behavior / Leon Schiffman...[et al.]
Main Author: | Schiffman, Leon |
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Other Authors: | Bednall, David, Cowley, Elizabeth |
Format: | MONOGRAPHS |
Language: | English |
Published: |
New York : Prentice Hall, 2001 |
Edition: | 2nd ed. |
Subjects: |
Consumer behavior.
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