Customer relationship management : concepts and technologies / Francis Buttle, Stan Maklan
Main Author: | Buttle, Francis |
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Other Authors: | Maklan, Stan |
Format: | MONOGRAPHS |
Language: | English |
Published: |
New York : Routledge, 2019 |
Edition: | 4th ed. |
Subjects: |
Customer relations --
> Management.
Relationship marketing. Customer services -- > Management. |
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Call Number: | HF5415.5 B98C98 2019 |
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