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Customer relationship management : concepts and technologies / Francis Buttle, Stan Maklan

Main Author: Buttle, Francis
Other Authors: Maklan, Stan
Format: MONOGRAPHS
Language: English
Published: New York : Routledge, 2019
Edition: 4th ed.
Subjects: Customer relations -- > Management.
Relationship marketing.
Customer services -- > Management.
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MUT Lib 3rd Floor

Call Number: HF5415.5 B98C98 2019
Copy 1
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