Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing / Abaete de Azevedo, Ricardo Pomeranz
| Main Author: | Azevedo, Abaete de |
|---|---|
| Other Authors: | Pomeranz, Ricardo |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : McGraw-Hill, 2008 |
| Subjects: |
Consumers.
Customer relations. Marketing. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| LEADER | 00932nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 0062718 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 9780071497046 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HC79.C6 |b A94C98 |
| 100 | 1 | |a Azevedo, Abaete de | |
| 245 | 1 | 0 | |a Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing |b / |c Abaete de Azevedo, Ricardo Pomeranz |
| 260 | |a New York : |b McGraw-Hill, |c 2008 | ||
| 300 | |a xi, 226 p. : |b illus. ; |c ; 24 cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Consumers. | |
| 650 | 0 | |a Customer relations. | |
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a Pomeranz, Ricardo | |
| 991 | |a MONOGRAPHS |b 5 |c 2018-11-07 00:49:34 |d 2022-11-27 15:35:28 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nyu |s eng |t 2008 |v Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing / | ||