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Record Citations
APA Citation
Azevedo, A. d., & Pomeranz, R. (2008). Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing. New York: McGraw-Hill.
MLA CitationAzevedo, Abaete de, and Ricardo Pomeranz. Customer Obsession : How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing. New York: McGraw-Hill, 2008.
Warning: These citations may not always be 100% accurate.