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Performance driven CRM : how to make your customer relationship management vision a reality / Stanley A. Brown, Moosha Gulycz

Main Author: Brown, Stanley A.
Other Authors: Gulycz, Moosha
Format: MONOGRAPHS
Language: English
Published: Etobicoke, ON. : Wiley, 2002
Subjects: Customer relations -- > Management.
Customer relations.
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Item Description: Includes index.
Physical Description: xx, 272 p. : 24 cm.
ISBN: 0470831618

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