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Marketing research / David A. Aaker ... [et al.]

Main Author: Aaker, David A.
Other Authors: Day, George S., Kumar, V.
Format: MONOGRAPHS
Language: English
Published: New York : John Wiley & Sons, 1998
Edition: 6th ed.
Subjects: Marketing research.
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008 181106s9999 xx 000 0 eng d
020 |a 0471170690  |c 736 
040 |a DLC  |c MUT 
050 4 |a HF5415.2  |b A34M37 1998 
100 1 |a Aaker, David A. 
245 1 0 |a Marketing research  |b /  |c David A. Aaker ... [et al.] 
250 |a 6th ed. 
260 |a New York :  |b John Wiley & Sons,  |c 1998 
300 |a 776 p. :  |b illus. ;  |c 27 cm. 
500 |a Includes index. 
650 0 |a Marketing research. 
700 1 |a Day, George S. 
700 1 |a Kumar, V. 
991 |a MONOGRAPHS  |b 5  |c 2018-11-06 22:09:16  |d 2022-09-07 10:40:35  |e mut  |f n  |g 2018-11-06  |h n  |i a  |j m  |k    |l a  |m    |n a  |o    |p b  |q    |r nyu  |s eng  |t 1998   |u 6th ed.  |v Marketing research / 

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