Strategic market management / David A. Aaker
Main Author: | Aaker, David A. |
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Format: | MONOGRAPHS |
Language: | English |
Published: |
New York : John Wiley & Sons, 1992 |
Edition: | 3rd ed. |
Subjects: |
Strategic planning.
Marketing. Marketing -- > Management. |
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Place a Title Level Reserve
MUT Lib 3rd Floor
Call Number: | HF5415.13 A24S87 1992 |
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Copy 2 |
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