Contemporary marketing plus / Louis E. Boone, David L. Kurtz
Main Author: | Boone, Louis E. |
---|---|
Other Authors: | Kurtz, David L. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Fort Worth : The Dryden Press, 1995 |
Edition: | 8th ed. |
Subjects: |
Industrial management.
Marketing. |
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LEADER | 00791nam a2200217 a 4500 | ||
---|---|---|---|
001 | 0006470 | ||
003 | Th-MUT | ||
008 | 181106s9999 xx 000 0 eng d | ||
020 | |a 0030976014 |c 536 | ||
040 | |a DLC |c MUT | ||
050 | 4 | |a HF5415 |b B66C65 1995 | |
100 | 1 | |a Boone, Louis E. | |
245 | 1 | 0 | |a Contemporary marketing plus |b / |c Louis E. Boone, David L. Kurtz |
250 | |a 8th ed. | ||
260 | |a Fort Worth : |b The Dryden Press, |c 1995 | ||
300 | |a xxxii, 737 p. : |b illus., tables ; |c 27 cm. | ||
500 | |a International edition. Includes index. | ||
650 | 0 | |a Industrial management. | |
650 | 0 | |a Marketing. | |
700 | 1 | |a Kurtz, David L. | |
991 | |a MONOGRAPHS |b 5 |c 2018-11-07 05:17:08 |d 2022-09-07 11:35:03 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r txu |s eng |t 1995 |u 8th ed. |v Contemporary marketing plus / |