Marketing management : a strategic planning approach / Victor P. Buell
| Main Author: | Buell, Victor P. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : McGraw-Hill, 1984 |
| Series: |
McGraw-Hill series in marketing
|
| Subjects: |
Marketing --
> Management.
Marketing. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
