Strategic market planning : problems and analytical approaches / Derek F. Abell, John S. Hammond
| Main Author: | Abell, Derek F. |
|---|---|
| Other Authors: | Hammond, John S. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. : Prentice Hall, 1979 |
| Subjects: |
Marketing --
> Management.
Marketing -- > Management -- > Case studies. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
