Strategic market planning : problems and analytical approaches / Derek F. Abell, John S. Hammond
| Main Author: | Abell, Derek F. |
|---|---|
| Other Authors: | Hammond, John S. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. : Prentice Hall, 1979 |
| Subjects: |
Marketing --
> Management.
Marketing -- > Management -- > Case studies. |
| Tags: |
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| 003 | Th-MUT | ||
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| 020 | |a 0138510490 |c 390 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HF5415.13 |b A24S88 |
| 100 | 1 | |a Abell, Derek F. | |
| 245 | 1 | 0 | |a Strategic market planning : problems and analytical approaches |b / |c Derek F. Abell, John S. Hammond |
| 260 | |a Englewood Cliffs, N.J. : |b Prentice Hall, |c 1979 | ||
| 300 | |a xii, 527 p. : |b illus., graphs, tables ; |c 23 cm. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Marketing -- |x Management. | |
| 650 | 0 | |a Marketing -- |x Management -- |x Case studies. | |
| 700 | 1 | |a Hammond, John S. | |
| 991 | |a MONOGRAPHS |b 6 |c 2018-11-07 03:37:32 |d 2022-12-16 14:24:24 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nju |s eng |t 1979 |v Strategic market planning : problems and analytical approaches / | ||