Advanced marketing strategy : phenomena, analysis, and decisions / Glen L. Urban, Steven H. Star
Main Author: | Urban, Glen L. |
---|---|
Other Authors: | Star, Steven H. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Englewood Cliffs, N.J. : Prentice Hall, 1991 |
Subjects: |
Marketing --
> Management.
Strategic planning. |
Tags: |
Add
No Tags, Be the first to tag this record!
|