Marketing management : analysis, planning, implementation, and control / Philip Kotler
| Main Author: | Kotler, Philip |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Upper Saddle River, NJ. : Prentice Hall, 1997 |
| Edition: | 9th ed. |
| Series: |
The Prentice-Hall international series in marketing
|
| Subjects: |
Marketing.
Marketing -- > Management. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
- Be the first to leave a comment!