Marketing management : analysis, planning, implementation, and control / Philip Kotler
| Main Author: | Kotler, Philip |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Upper Saddle River, NJ. : Prentice Hall, 1997 |
| Edition: | 9th ed. |
| Series: |
The Prentice-Hall international series in marketing
|
| Subjects: |
Marketing.
Marketing -- > Management. |
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| 001 | 0003607 | ||
| 003 | Th-MUT | ||
| 008 | 181106s1997 xx 000 0 eng d | ||
| 020 | |a 0132613638 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HF5415.13 |b K68M37 1997 | |
| 100 | 1 | |a Kotler, Philip | |
| 245 | 1 | 0 | |a Marketing management : analysis, planning, implementation, and control |b / |c Philip Kotler |
| 250 | |a 9th ed. | ||
| 260 | |a Upper Saddle River, NJ. : |b Prentice Hall, |c 1997 | ||
| 300 | |a xi, 789 p. : |b illus., graphs, charts ; |c 25 cm. | ||
| 440 | 0 | |a The Prentice-Hall international series in marketing | |
| 500 | |a Includes index. Old book ติดต่อฝ่าย Catalog. | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Marketing -- |x Management. | |
| 991 | |a MONOGRAPHS |b 12 |c 2018-11-07 03:34:24 |d 2022-09-07 09:49:57 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nju |s eng |t 1997 |u 9th ed. |v Marketing management : analysis, planning, implementation, and control / | ||