Essentials of marketing / E. Jerome McCarthy, William D. Perreault
| Main Author: | McCarthy, E. Jerome |
|---|---|
| Other Authors: | Perreault, William D. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Homewood, IL. : Irwin, 1991 |
| Edition: | 5th ed. |
| Series: |
Irwin series in marketing
|
| Subjects: |
Marketing.
|
| Tags: |
Add
No Tags, Be the first to tag this record!
|
- Be the first to leave a comment!