Digital marketing management and transformation by innovation : how to win in a world of digitalization and create a sustainable business / Philip Kotler, Marc Oliver Opresnik, Kohzoh Takaoka
Main Author: | Kotler, Philip |
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Other Authors: | Opresnik, Marc Oliver, Takaoka, Kohzoh |
Format: | MONOGRAPHS |
Language: | English |
Published: |
[n.p.] : Opresnik, 2020 |
Series: |
Opresnik management guides,
21
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Subjects: |
Digital marketing.
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MUT Lib 3rd Floor
Call Number: | HF5415.1265 K68D53 |
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Copy 1 |