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The new rules of marketing & PR : how to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / David Meerman Scott

Main Author: Scott, David Meerman
Format: MONOGRAPHS
Language: English
Published: Hoboken, NJ. : Wiley, 2015
Edition: 5th ed.
Subjects: Internet marketing.
Public relations.
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