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Crafting and executing strategy : the quest for competitive advantage concepts and cases / Arthur A. Thompson, a. J. Strickland, John E. Gamble

Main Author: Thompson, Arthur A.
Other Authors: Gamble, John E., Strickland, A. J.
Format: MONOGRAPHS
Language: English
Published: Boston : McGraw-Hill/Irwin, 2008
Edition: 16th ed.
Subjects: Strategic planning -- > Case studies.
Strategic planning.
Business planning.
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Physical Description: v. : illus. ; 26 cm.
Bibliography: Includes bibliographical references and index.
ISBN: 9780073381244

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