Crafting and executing strategy : concepts and readings / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A. J. Strickland
Main Author: | Thompson, Arthur A. |
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Other Authors: | Gamble, John E., Peteraf, Margaret A., Strickland A. J. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
New York, NY. : McGraw-Hill/Irwin, 2012 |
Edition: | 18th ed. |
Subjects: |
Business planning.
Strategic planning. |
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