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Crafting and executing strategy : concepts and readings / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble, A. J. Strickland

Main Author: Thompson, Arthur A.
Other Authors: Gamble, John E., Peteraf, Margaret A., Strickland A. J.
Format: MONOGRAPHS
Language: English
Published: New York, NY. : McGraw-Hill/Irwin, 2012
Edition: 18th ed.
Subjects: Business planning.
Strategic planning.
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