Crafting and executing strategy : the quest for competitive advantage concepts and cases / Arthur A. Thompson, A. J. Strickland, John E. Gamble
| Main Author: | Thompson, Arthur A. |
|---|---|
| Other Authors: | Gamble, John E., Strichland, A. J. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Boston : McGraw-Hill/Irwin, 2007 |
| Edition: | 15th ed. |
| Subjects: |
Strategic planning --
> Case studies.
Strategic planning. Business planning. |
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