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Auditing markets, products, and marketing plans : AMA marketing toolbox / David Parmerlee

Main Author: Parmerlee, David
Format: MONOGRAPHS
Language: English
Published: Lincolnwood, IL. : NTC Businees Books, 2000
Series: American marketing assocition marketing talbox
Subjects: Marketing audits.
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300 |a 193 p. :  |c 28 cm. 
440 0 |a American marketing assocition marketing talbox 
650 0 |a Marketing audits. 
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