Auditing markets, products, and marketing plans : AMA marketing toolbox / David Parmerlee
| Main Author: | Parmerlee, David |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Lincolnwood, IL. : NTC Businees Books, 2000 |
| Series: |
American marketing assocition marketing talbox
|
| Subjects: |
Marketing audits.
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| Physical Description: |
193 p. : 28 cm. |
|---|---|
| ISBN: |
0658001337 |