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Record Citations

APA Citation

Parmerlee, D. (2000). Auditing markets, products, and marketing plans : AMA marketing toolbox. Lincolnwood, IL.: NTC Businees Books.

MLA Citation

Parmerlee, David. Auditing Markets, Products, and Marketing Plans : AMA Marketing Toolbox. Lincolnwood, IL.: NTC Businees Books, 2000.

Warning: These citations may not always be 100% accurate.

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