Principles of service marketing and management / Christopher Lovelock, Lauren Wright
| Main Author: | Lovelock, Christopher |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Upper Saddle River, NJ. : Prentice Hall, 2002 |
| Edition: | 2nd ed. |
| Subjects: |
Service industries --
> Marketing --
> United States.
Service industries -- > Management -- > United States. |
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| 001 | 0033536 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 0130950122 |c 675 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HD9981.5 |b L68P75 2002 | |
| 100 | 1 | |a Lovelock, Christopher | |
| 245 | 1 | 0 | |a Principles of service marketing and management |b / |c Christopher Lovelock, Lauren Wright |
| 250 | |a 2nd ed. | ||
| 260 | |a Upper Saddle River, NJ. : |b Prentice Hall, |c 2002 | ||
| 300 | |a 436 p. : |b illus. ; |c 24 cm. | ||
| 504 | |a Includes bibliographical references (p. 388-396) and index. | ||
| 650 | 0 | |a Service industries -- |x Marketing -- |z United States. | |
| 650 | 0 | |a Service industries -- |x Management -- |z United States. | |
| 991 | |a MONOGRAPHS |b 6 |c 2018-11-07 02:57:13 |d 2022-09-06 10:08:46 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nju |s eng |t 2002 |u 2nd ed. |v Principles of service marketing and management / | ||