A practical guide to integrated marketing communications / Tom Brannan
| Main Author: | Brannan, Tom |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
London : Kogan Page, 1998 |
| Subjects: |
Communication in marketing.
Sales promotion. |
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| 003 | Th-MUT | ||
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| 020 | |a 0749415207 |c 795 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 0 | 0 | |a HF5823 |b B72P72 |
| 100 | 1 | |a Brannan, Tom | |
| 245 | 1 | 2 | |a A practical guide to integrated marketing communications |b / |c Tom Brannan |
| 260 | |a London : |b Kogan Page, |c 1998 | ||
| 300 | |a xii, 143 p. ; |c 23 cm. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Communication in marketing. | |
| 650 | 0 | |a Sales promotion. | |
| 991 | |a MONOGRAPHS |b 5 |c 2018-11-06 22:33:52 |d 2022-12-22 16:08:32 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r enk |s eng |t 1998 |v A practical guide to integrated marketing communications / | ||