International marketing / Philip R. Cateora, John L. Graham
| Main Author: | Cateora, Philip R. |
|---|---|
| Other Authors: | Graham, John L. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Boston, MA. : Irwin/McGraw-Hill, 1999 |
| Edition: | 10th ed. |
| Subjects: |
Export marketing.
International business enterprises. |
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