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Contemporary marketing / Louis E. Boone, David L. Kurtz

Main Author: Boone, Louis E.
Other Authors: Kurtz, David L.
Format: MONOGRAPHS
Language: English
Published: Fort Worth : The Dryden, 1992
Edition: 7th ed.
Subjects: Marketing.
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008 181106s9999 xx 000 0 eng d
020 |a 0030540186  |c 480 
040 |a DLC  |c MUT 
050 4 |a HF5415  |b B53C65 1992 
100 1 |a Boone, Louis E. 
245 1 0 |a Contemporary marketing  |b /  |c Louis E. Boone, David L. Kurtz 
250 |a 7th ed. 
260 |a Fort Worth :  |b The Dryden,  |c 1992 
300 |a xxvii, 683 p. :  |b illus., charts ;  |c 28 cm. 
504 |a Includes bibliographical references and index. 
650 0 |a Marketing. 
700 1 |a Kurtz, David L. 
991 |a MONOGRAPHS  |b 7  |c 2018-11-07 05:15:07  |d 2022-09-07 11:34:52  |e mut  |f n  |g 2018-11-07  |h n  |i a  |j m  |k    |l a  |m    |n a  |o    |p b  |q    |r txu  |s eng  |t 1992   |u 7th ed.  |v Contemporary marketing / 

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