Strategic advertising campaigns / Don E. Schultz, Beth Barnes
| Main Author: | Schultz, Don E. |
|---|---|
| Other Authors: | Barnes, Beth E. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Lincolnwood, IL : NTC Businees Books, 1995 |
| Edition: | 4th ed. |
| Subjects: |
Advertising campaigns.
Marketing. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| LEADER | 00892nam a2200229 a 4500 | ||
|---|---|---|---|
| 001 | 0006237 | ||
| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 0844230154 |c 1495 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HF5823 |b S36S87 1995 | |
| 100 | 1 | |a Schultz, Don E. | |
| 245 | 1 | 0 | |a Strategic advertising campaigns |b / |c Don E. Schultz, Beth Barnes |
| 250 | |a 4th ed. | ||
| 260 | |a Lincolnwood, IL : |b NTC Businees Books, |c 1995 | ||
| 300 | |a xxvi, 370 p. : |b illus., charts, graphs, tables ; |c 24 cm. | ||
| 500 | |a Old book ติดต่อฝ่าย Catalog. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 650 | 0 | |a Advertising campaigns. | |
| 650 | 0 | |a Marketing. | |
| 700 | 1 | |a Barnes, Beth E. | |
| 991 | |a MONOGRAPHS |b 6 |c 2018-11-07 01:29:29 |d 2022-09-11 08:40:43 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r ilu |s eng |t 1995 |u 4th ed. |v Strategic advertising campaigns / | ||