Consumer behavior : buying, having, and being / Michael R. Solomon
| Main Author: | Solomon, Michael R. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. : Prentice Hall International, 1996 |
| Edition: | 3rd ed. |
| Subjects: |
Consumer behavior.
Human behavior. Market surveys. |
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| Item Description: |
Includes index. Prentice Hall international editions. |
|---|---|
| Physical Description: |
xxii, 682 p. : illus., graphs, tables ; 25 cm. |
| ISBN: |
0133766179 |