Consumer and industrial buying behavior / edited by Arch G. Woodside, Jagdish N. Sheth, Peter, D. Bennett
| Other Authors: | Bennett, Peter D., Sheth, Jagdish N., Woodside, Arch G. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : North-Holland, 1977 |
| Subjects: |
Consumers.
Motivation research (Marketing) Purchasing. |
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