Marketing management : the big picture / Christie L. Nordhielm
Main Author: | Nordhielm, Christie L. |
---|---|
Format: | MONOGRAPHS |
Language: | English |
Published: |
Hoboken, NJ. : John Wiley & Sons, 2006 |
Subjects: |
Marketing.
Marketing -- > Management. |
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008 | 181106s9999 xx 000 0 eng d | ||
020 | |a 9780471756682 |c 2011 | ||
040 | |a DLC |c MUT | ||
050 | 0 | 0 | |a HF5415.13 |b N67M37 |
100 | 1 | |a Nordhielm, Christie L. | |
245 | 1 | 0 | |a Marketing management : the big picture |b / |c Christie L. Nordhielm |
260 | |a Hoboken, NJ. : |b John Wiley & Sons, |c 2006 | ||
300 | |a xix, 214 p. : |b illus. ; |c 23 cm. | ||
650 | 0 | |a Marketing. | |
650 | 0 | |a Marketing -- |x Management. | |
991 | |a MONOGRAPHS |b 5 |c 2018-11-06 22:14:57 |d 2022-12-16 14:50:54 |e mut |f n |g 2018-11-06 |h n |i a |j m |k |l a |m |n a |o |p b |q |r nju |s eng |t 2006 |v Marketing management : the big picture / |