Data mining techniques : for marketing, sales, and customer relationship management / Gordon S. Linoff, Michael J. A. Berry
| Main Author: | Linoff, Gordon S. |
|---|---|
| Other Authors: | Berry, Michael J. A. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Indianapolis, Ind. : Wiley, 2011 |
| Edition: | 3rd ed. |
| Subjects: |
Business.
Data mining. Marketing -- > Data processing. Business -- > Data processing. Education -- > Research -- > Statistical methods. Educational statistics -- > Data processing. |
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| 003 | Th-MUT | ||
| 008 | 181106s9999 xx 000 0 eng d | ||
| 020 | |a 0470650936 |c 1916 | ||
| 040 | |a DLC |c MUT | ||
| 050 | 4 | |a HF5415.125 |b L55D38 2011 | |
| 100 | 1 | |a Linoff, Gordon S. | |
| 245 | 1 | 0 | |a Data mining techniques : for marketing, sales, and customer relationship management |b / |c Gordon S. Linoff, Michael J. A. Berry |
| 250 | |a 3rd ed. | ||
| 260 | |a Indianapolis, Ind. : |b Wiley, |c 2011 | ||
| 300 | |a xl, 847 p. : |b illus. ; |c 24 cm. | ||
| 500 | |a Includes index. | ||
| 650 | 0 | |a Business. | |
| 650 | 0 | |a Data mining. | |
| 650 | 0 | |a Marketing -- |x Data processing. | |
| 650 | 0 | |a Business -- |x Data processing. | |
| 650 | 0 | |a Education -- |x Research -- |x Statistical methods. | |
| 650 | 0 | |a Educational statistics -- |x Data processing. | |
| 700 | 1 | |a Berry, Michael J. A. | |
| 991 | |a MONOGRAPHS |b 7 |c 2018-11-07 06:09:59 |d 2022-09-06 16:25:19 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r inu |s eng |t 2011 |u 3rd ed. |v Data mining techniques : for marketing, sales, and customer relationship management / | ||