Consumer behavior / Wayne D. Hoyer, Deborah J. Maclnnis
| Main Author: | Hoyer, Wayne D. |
|---|---|
| Other Authors: | Maclnnis, Deborah J. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Boston, MA. : Cengage Learning, 2008 |
| Edition: | 5th ed. |
| Subjects: |
Consumer behavior.
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