Consumer behavior / Wayne D. Hoyer, Deborah J. Maclnnis
| Main Author: | Hoyer, Wayne D. |
|---|---|
| Other Authors: | Maclnnis, Deborah J. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Boston, MA. : Cengage Learning, 2008 |
| Edition: | 5th ed. |
| Subjects: |
Consumer behavior.
|
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| Physical Description: |
xxiv, 493 p. : illus. ; 25 cm. |
|---|---|
| Bibliography: |
Includes bibliographical references and index. |
| ISBN: |
0324834277 |