The marketing game! : with student CD-Rom / Charlotte H. Mason, William D. Perreault
Main Author: | Mason, Charlotte H. |
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Other Authors: | Perreault, William D. |
Format: | MONOGRAPHS |
Language: | English |
Published: |
Boston : McGraw-Hill, 2002 |
Edition: | 3rd ed. |
Subjects: |
Management games.
Marketing -- > Decision making. Marketing -- > Management. |
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Item Description: |
Includes index. |
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Physical Description: |
v. : 28 cm. + CD-ROM. |
ISBN: |
0256139884 |