Chaotics : the business of managing and marketing in the age of turbulence / Philip Kotler, John A. Caslione
| Main Author: | Kotler, Philip |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : American Management Association, 2009 |
| Subjects: |
Business cycles.
Globalization. Management. Marketing. |
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