Marketing communications : engagements, strategies and practice / Chris Fill
Main Author: | Fill, Chris |
---|---|
Format: | MONOGRAPHS |
Language: | English |
Published: |
Harlow : Prentice Hall, 2006 |
Edition: | 4th ed. |
Subjects: |
Communication in marketing.
Marketing channels. Sales promotion. |
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001 | 0052198 | ||
003 | Th-MUT | ||
008 | 181106s9999 xx 000 0 eng d | ||
020 | |a 0273687727 |c 550 | ||
040 | |a DLC |c MUT | ||
050 | 4 | |a HF5415.123 |b F54M38 2006 | |
100 | 1 | |a Fill, Chris | |
245 | 1 | 0 | |a Marketing communications : engagements, strategies and practice |b / |c Chris Fill |
250 | |a 4th ed. | ||
260 | |a Harlow : |b Prentice Hall, |c 2006 | ||
300 | |a xxxvii, 911 p. : |c 28 cm. | ||
500 | |a หนังสือสำรองพิเศษ ติดต่อเคาน์เตอร์บริการยืม-คืน | ||
504 | |a Includes bibliographical references and index. | ||
650 | 0 | |a Communication in marketing. | |
650 | 0 | |a Marketing channels. | |
650 | 0 | |a Sales promotion. | |
991 | |a MONOGRAPHS |b 6 |c 2018-11-07 03:37:26 |d 2022-09-06 16:08:10 |e mut |f n |g 2018-11-07 |h n |i a |j m |k |l a |m |n a |o |p b |q |r mau |s eng |t 2006 |u 4th ed. |v Marketing communications : engagements, strategies and practice / |