Marketing communications : engagements, strategies and practice / Chris Fill
| Main Author: | Fill, Chris |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Harlow : Prentice Hall, 2006 |
| Edition: | 4th ed. |
| Subjects: |
Communication in marketing.
Marketing channels. Sales promotion. |
| Tags: |
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| Item Description: |
หนังสือสำรองพิเศษ ติดต่อเคาน์เตอร์บริการยืม-คืน |
|---|---|
| Physical Description: |
xxxvii, 911 p. : 28 cm. |
| Bibliography: |
Includes bibliographical references and index. |
| ISBN: |
0273687727 |