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|a 0070275491
|c 545
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|a DLC
|c MUT
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|a HF5415.15
|b L44P76 2002
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100 |
1 |
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|a Lehmann, Donald R.
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245 |
1 |
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|a Product management
|b /
|c Donald R. Lehmann, Russell S. Winer
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250 |
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|a 3rd ed.
|
260 |
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|a Boston, MA. :
|b McGraw-Hill,
|c 2002
|
300 |
|
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|a 502 p. :
|b illus. ;
|c 26 cm.
|
440 |
|
0 |
|a The McGraw-Hill/Irwin series in marketing
|
500 |
|
|
|a Includes index.
|
650 |
|
0 |
|a Product management.
|
700 |
1 |
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|a Winer, Russell S.
|
991 |
|
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|a MONOGRAPHS
|b 6
|c 2018-11-07 00:42:14
|d 2022-09-07 10:36:07
|e mut
|f n
|g 2018-11-07
|h n
|i a
|j m
|k
|l a
|m
|n a
|o
|p b
|q
|r mau
|s eng
|t 2002
|u 3rd ed.
|v Product management /
|