The end of marketing as we know it / Sergio Zyman
| Main Author: | Zyman, Sergio |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New York : HarperBusiness, 1999 |
| Subjects: |
Marketing.
|
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| Physical Description: |
xvii, 247 p. : 24 cm. |
|---|---|
| ISBN: |
0887309860 |