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Strategic market planning : a blueprint for success / Patrick McNamee

Main Author: McNamee, Patrick
Format: MONOGRAPHS
Language: English
Published: Chichester, UK. : Wiley, 1998
Subjects: Marketing.
Marketing -- > Management.
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008 181106s9999 xx 000 0 eng d
020 |a 0471979325  |c 1395 
040 |a DLC  |c MUT 
050 0 0 |a HF5415.13  |b M36S87 
100 1 |a McNamee, Patrick 
245 1 0 |a Strategic market planning : a blueprint for success  |b /  |c Patrick McNamee 
260 |a Chichester, UK. :  |b Wiley,  |c 1998 
300 |a xiii, 363 p. :  |b illus. ;  |c 24 cm. 
504 |a Includes bibliographical references and index. 
650 0 |a Marketing. 
650 0 |a Marketing --  |x Management. 
991 |a MONOGRAPHS  |b 6  |c 2018-11-07 06:06:06  |d 2022-12-16 14:43:13  |e mut  |f n  |g 2018-11-07  |h n  |i a  |j m  |k    |l a  |m    |n a  |o    |p b  |q    |r enk  |s eng  |t 1998   |v Strategic market planning : a blueprint for success / 

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