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The portable MBA in marketing / Charles D. Schewe, Alexander Hiam

Main Author: Schewe, Charles D.
Other Authors: Hiam, Alexander
Format: MONOGRAPHS
Language: English
Published: New York : John Wiley, 1998
Edition: 2nd ed.
Series: The portable MBA series
Subjects: Marketing -- > Management.
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001 0020266
003 Th-MUT
008 181106s9999 xx 000 0 eng d
020 |a 0471193674  |c 1295 
040 |a DLC  |c MUT 
050 4 |a HF5415.13  |b S33P67 1998 
100 1 |a Schewe, Charles D. 
245 1 4 |a The portable MBA in marketing  |b /  |c Charles D. Schewe, Alexander Hiam 
250 |a 2nd ed. 
260 |a New York :  |b John Wiley,  |c 1998 
300 |a xiii, 497 p. :  |b illus. :  |c 26 cm. 
440 0 |a The portable MBA series 
500 |a Rev ed. of : the portable MBA in marketing/Alexander Hian c1992 
504 |a Includes bibliographical references (p.475-477) and index. 
650 0 |a Marketing --  |x Management. 
700 1 |a Hiam, Alexander 
991 |a MONOGRAPHS  |b 9  |c 2018-11-06 21:51:09  |d 2022-09-07 10:16:50  |e mut  |f n  |g 2018-11-06  |h n  |i a  |j m  |k    |l a  |m    |n a  |o    |p b  |q    |r nyu  |s eng  |t 1998   |u 2nd ed.  |v The portable MBA in marketing / 

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