Marketing research : methodological foundations / Gilbert A. Churchill
| Main Author: | Churchill, Gilbert A. |
|---|---|
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
London : The Dryden Press HBJ, 1991 |
| Edition: | 5th ed. |
| Subjects: |
Marketing.
Marketing research. |
| Tags: |
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| Item Description: |
Includes index. Old book ติดต่อฝ่าย Catalog. |
|---|---|
| Physical Description: |
xxxii, 1070 p. : graphs, tables ; 24 cm. |
| ISBN: |
0030314720 |