Advertising / John S. Wright, Willis L. Winter and Sherilyn K. Zeigler
| Main Author: | Wright, John S. |
|---|---|
| Other Authors: | Winter, Willis L., Zeigler, Sherilyn K. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
New Delhi : McGraw-Hill, 1982 |
| Edition: | 5th ed. |
| Subjects: |
Advertising.
|
| Tags: |
Add
No Tags, Be the first to tag this record!
|
| Physical Description: |
xiv, 545 p. : illus. ; 24 cm. |
|---|---|
| Bibliography: |
Includes bibliographies and index. |
| ISBN: |
007099658X |