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Understanding customers / Rosemary Phipps, Craig Simmons

Main Author: Phipps, Rosemary
Other Authors: Simmons, Craig
Format: MONOGRAPHS
Language: English
Published: Oxford : Butterworths-Heinemann, 1995
Subjects: Customer relations.
Marketing.
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Item Description: Includes index.
Physical Description: 289 p. : graphs, tables ; 30 cm.
ISBN: 0750619961

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