Consumer behavior / James F. Engel, Roger D. Blackwell, Paul W. Miniard
| Main Author: | Engel, James F. |
|---|---|
| Other Authors: | Blackwell, Roger D., Miniard, Paul W. |
| Format: | MONOGRAPHS |
| Language: | English |
| Published: |
Fort Worth : The Dryden Press, 1995 |
| Edition: | 8th ed. |
| Subjects: |
Consumer behavior.
Human behavior. Market surveys. |
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